INSIGHT
Booze tastes better with a story.
Campaign
When it comes to drinking, the story of what’s in the glass goes a long way toward making you feel good about your choices. So, when we made a new brand for an 800-year-old shochu, we knew the campaign had to feel like the next best thing to traveling to Japan yourself.
INSIGHT
Booze tastes better with a story.
Campaign
When it comes to drinking, the story of what’s in the glass goes a long way toward making you feel good about your choices. So, when we made a new brand for an 800-year-old shochu, we knew the campaign had to feel like the next best thing to traveling to Japan yourself.
